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Meet the Donors
Allen J. Krowe: Supporter of Teaching Excellence
Allen
J. Krowe ’54 attributes some of the successes in his tremendously successful
career to the start he received at the University of Maryland’s business
program. He endowed the Krowe Teaching Excellence
Awards to acknowledge the great education he received at the university. “I
received a top-grade education that I could afford—which was about $400 a year
at the time,” remembers Krowe. “There is something very special about the land
grant schools. A student of modest means can attend the school in their state
and, if they were lucky enough to be in Maryland, receive a tremendous
education.”
Krowe took that education to great heights, first as a fighter pilot with the
U.S. Air Force, then as CFO, executive vice president and member of the
Corporate Management Board for IBM. He was an integral part of Big Blue during
the years that saw the advent of the international fax machine, the invention of
bar codes, the launch of the first business satellites, and the ascendance of
the personal computer.
Krowe remembers the difficulties IBM had persuading both managers and
consumers to accept the now-ubiquitous bar code system. “We had to fight our way
through the briar patch of consumer advocates who were dead set against having a
bar code on a product because they felt—wrongly—that it would confuse consumers
or that it would cheat people,” says Krowe. “What they failed to understand was
that it cut the costs of operation by about 2 percent, which in the competitive
retail business is very significant in keeping prices down.”
This kind of success might have been enough for others, but Krowe went on to
distinguish himself in a second career: as vice chairman of Texaco Inc. Krowe
was 57, and IBM’s mandatory retirement age of 60 was staring him in the eyes.
Texaco was going through a difficult period, working through an adverse legal
ruling that was going to cost them several billion dollars. “Frank Carey, the
previous chairman of IBM, and Tom Murphy, the chairman of Cap Cities ABC, were
on both the IBM and Texaco boards,” says Krowe. “They told me ‘We’d love to have
you stay at IBM, but here’s a chance for you to have eight or nine more years at
Texaco.’”
Krowe took that chance and served as deputy to the chairman of the board and
chief executive officer of Texaco. “It was very energizing to take on a new
industry,” says Krowe. “I really enjoyed it! It was a great second career.”
Krowe is retired now, but is on several private capital boards. In his free
time he enjoys writing poetry, playing saxophone and clarinet, painting, and the
company of his five wonderful granddaughters.
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