The stars were out Sunday night during Super Bowl LVII at State Farm Stadium—and not just the injured Patrick Mahomes leading the Kansas City Chiefs to a comeback win over the Philadelphia Eagles, or the pregnant Rihanna pumping up the crowd during the halftime show. Famous folks also showed up on the golf course, in human resources, at Dunkin’ and even in the fridge.

Media Alert: Jan. 28, 2014Attention: Business and marketing reporters and editors  Marketing professor Roland Rust can comment about content and strategy driving this year’s Super Bowl commercials. Contact him at rrust@rhsmith.umd.edu  or 301-405-4300.