Ritu Agarwal, founder and director of the Center for Health Information and Decision Systems and professor and the Dean’s Chair of Information Systems, will discuss her recent study, “The Benefits of Combining Data with Empathy,” in an e-chat hosted by All Analytics, an online community for information management, business intelligence and analytics.
Follow the conversation, starting 3 p.m. Wednesday, Nov. 14.
Agarwal and co-author Peter Weill, MIT, will answer questions about their findings into the benefits of combining data with empathy to optimize business results. They propose a “softscaling” approach that’s designed to help companies more effectively meet an intensifying demand for various products and services, from health care and telecommunications to automobiles and home mortgages. Softscaling involves:
- Optimizing business processes and technology
- Fostering emotional connections with consumers
- Using data emphathetically
Agarwal and Weill described their conclusions in a recent article.
About the Robert H. Smith School of BusinessThe Robert H. Smith School of Business is an internationally recognized leader in management education and research. One of 12 colleges and schools at the University of Maryland, College Park, the Smith School offers undergraduate, full-time and part-time MBA, executive MBA, MS in business, PhD and executive education programs, as well as outreach services to the corporate community. The school offers its degree, custom and certification programs in learning locations in North America and Asia.
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About the University of Maryland's Robert H. Smith School of Business
The Robert H. Smith School of Business is an internationally recognized leader in management education and research. One of 12 colleges and schools at the University of Maryland, College Park, the Smith School offers undergraduate, full-time and flex MBA, executive MBA, online MBA, business master’s, PhD and executive education programs, as well as outreach services to the corporate community. The school offers its degree, custom and certification programs in learning locations in North America and Asia.