“You can market and create good at the same time,” Elysa Hammond said to an attentive crowd at the Smith School’s fifth annual Social Enterprise Symposium on March 1, 2013. “Business has been part of the problems we are facing today, and business needs to be part of the solution.”
Hammond, director of Environmental Stewardship for Clif Bar and the morning keynote, had a passion for sustainable business practices and creating social value that was palpable during her speech. The free Clif Bars – those were just an added bonus.
Hosted by the Center for Social Value Creation, the conference took place at UMD’s Stamp Student Union, during which more than 1,000 attendees filtered in and out of the 14 presentations and panels.
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About the University of Maryland's Robert H. Smith School of Business
The Robert H. Smith School of Business is an internationally recognized leader in management education and research. One of 12 colleges and schools at the University of Maryland, College Park, the Smith School offers undergraduate, full-time and flex MBA, executive MBA, online MBA, business master’s, PhD and executive education programs, as well as outreach services to the corporate community. The school offers its degree, custom and certification programs in learning locations in North America and Asia.