A study by Smith professor Michael Trusov and Sanghwa Kim finds South Korean consumers spend more on hedonic goods when air pollution rises, seeking mood-lifting purchases. Published in the Journal of Marketing, the research suggests implications for marketers and policymakers in responsible consumer engagement.

Sean Cao, director of the Smith AI Initiative, has researched blockchain’s role in financial auditing for six years. His study, published in Management Science (2024), explores how permissioned blockchains enhance reporting integrity, reduce costs by 70%, and improve data privacy.

AI job postings in the U.S. surged 68% since ChatGPT’s launch, despite a 17% decline in overall job postings. UMD-LinkUp AI Maps, led by Smith’s Anil K. Gupta, reveals AI’s rise as firms prioritize AI roles over traditional IT jobs.

Professors Balaji Padmanabhan and Tejwansh (Tej) Singh Anand led the Smith School’s AI in Business Case Competition, where 120+ students tackled real-world problems using AI. Multidisciplinary teams developed innovative, ethical solutions for industry clients, showcasing critical skills and creativity.

Mark Urbanczyk ’02, a leader at Deloitte Consulting, spearheads the government AI & Data Engineering practice. Over two decades, he’s guided clients through AI’s evolution, emphasizing the importance of AI fluency and continuous learning for future business success.

Smith School professor Sean Cao, director of the AI Initiative for Capital Market Research, has authored a free textbook on AI for accounting and finance. The book simplifies AI learning by focusing on data application rather than programming, making AI accessible to business students.

Registration is open for the "Optimizing Marketing Performance with AI" workshop on Sept. 19-20, 2024. Led by Professor Liye Ma, it targets marketing professionals to enhance AI-driven marketing strategies. This is an executive education course offered by the Smith School.

As AI matures, U.S. businesses grapple with evolving regulations. Kislaya Prasad's study at the University of Maryland reveals concerns over job displacement, strong support for regulations, and focus on generative AI for customer experience and operational efficiency.

Jacqueline Cardello ’93, CPA, president of GRF CPAs & Advisors, supports investing in Smith School's AI Initiative for Capital Market Research, emphasizing AI's crucial role in accounting and the importance of AI expertise for the firm's future.

The Robert H. Smith School of Business at the University of Maryland is pioneering AI education to meet rising industry demand. The school's new AI center and specialized programs prepare students to address business challenges with AI, ensuring graduates' market relevance.