AMA Chapter Wins National Accolades

The Maryland Smith chapter of the American Marketing Association drew several accolades at the 2021 International Collegiate Conference. The chapter was recognized as outstanding in three categories: Chapter Planning, Membership and Internal/External Communications. The 2020-21 academic year has been filled with challenges, but the chapter’s executive team demonstrated that they could rise to those challenges. The team successfully transitioned the chapter to the online environment, seeing an impressive 60% increase in membership applications.

The Case Challenge: Create a Post-Pandemic Economic Plan

It’s difficult to figure out where to start when it comes to addressing the economic fallout caused by the COVID-19 pandemic. But these Maryland Smith students have an idea. On March 6, Maryland Smith MBA students – Ashlee Albertson, Daylin Russo, Morgan Daly and Sara Bartczak – placed fourth out of 80 teams internationally in the 3rd annual Net Impact Case Competition on Social Responsibility at the University of Colorado, Boulder’s Leeds School of Business.

Global Teams Compete in the Finance IB Agility Lab

As part of the #KeepGlobalSmith campaign, the Center for Global Business held the International Business (IB) Agility Lab: Finance from February 24-26, 2021. The IB Agility Labs are short, virtual case competitions that allow undergraduate students to learn from global business leaders, collaborate with international peers, and focus on business resilience.

CSVC Fellowship Ends With Huddle – And Awards

Maryland Smith’s Center for Social Value Creation recently concluded its second Impact Consulting Fellowship, a program that puts students to work in cross-functional teams to provide pro bono consulting services to impact-driven organizations. And as with every ICF term, this one ended with an ICF Huddle, and a chance to present their final deliverables and compete for awards.

In Hospital Project, QUEST Students Prescribe Changes

A virtual trip to the doctor’s office was quite productive for these Maryland Smith students. This past semester, a team of four QUEST Honors Program students worked with Children’s National Hospital in Washington, D.C., to provide recommendations toward improving the patient experience, reducing provider burnout, making providers more productive, and increasing the hospital’s bottom line.

The Global Shakeout: Five Global Trends that will Impact Global Business

The Center for Global Business (CGB) hosted its annual conversation with Eric Peterson, partner and managing director, Global Business Policy Council, Kearney, on Monday, February 8, as part of the Distinguished Speakers in International Business Series (DSS).

Maryland Smith Partners With PepsiCo in Course

At Maryland Smith, learning is a cooperative effort. And this semester, representatives from PepsiCo worked with Maryland Smith students to teach them about the ins and outs of the sales industry. This semester in BMGT 350, a marketing principles course offered to nearly 700 students across 11 different sections, took those principles into practice by partnering with PepsiCo for a class project.

EY CEO on How to Build, Think and Be in the New Economy

A commitment to seeking digital solutions, investing in technology and putting people first isn’t just how EY has weathered the global health crisis and ensuing economic upheaval. It’s part of the strategy that young people hoping to make a difference in the corporate workforce should embrace, the CEO and global chairman of the powerhouse professional services firm told a Maryland Smith audience on Sept. 8.

EY CEO to Speak at Maryland Smith

The CEO and Global Chairman of Ernst & Young, Carmine Di Sibio, will share his insights from leading one the world’s largest professional services firms in a conversation with students, alumni, faculty and friends at the University of Maryland’s Robert H. Smith School of Business. Di Sibio will join the Smith community virtually, via Webex, on Tuesday, September 8, 2020, at noon.

Looking Back on a Virtual Summer Internship

Among the things that COVID-19 changed this year: the summer internship. Many of 2020’s summer interns did their work virtually, spending those summer months at a computer, rather than in a corporate cubicle. That’s how it was for Maryland Smith marketing interns Kaylee Towey ’20 and Kelsie Oshinsky ’22. In a summerlong internship with UV equipment maker Miltec UV, they gained professional marketing experience – in a virtual setting.