Maryland Smith marketing professor Michel Wedel was recognized for his contributions to the field of marketing with the American Marketing Association’s 2019 Robert J. Lavidge Global Marketing Research Award. The lifetime achievement award was presented during the 2019 AMA Marketing Week and comes on the heels of a string of prestigious awards and honors recognizing Wedel as a prolific researcher and educator.

Michel Wedel, a marketing professor from the University of Maryland’s Robert H. Smith School of Business, will receive a career achievement award on Feb. 23, 2019, at the American Marketing Association Winter Academic Conference in Austin, Texas. The Irwin/McGraw-Hill Distinguished Marketing Educator Award recognizes sustained contributions to marketing over an extended period of time. Only 35 educators have received the honor since the inaugural presentation in 1985.

The American Marketing Association (AMA) has selected Michel Wedel, PepsiCo Professor of Consumer Science at the University of Maryland’s Robert H. Smith School of Business, for its Charles Coolidge Parlin Marketing Research Award.

For the fifth year in a row, the American Marketing Association (AMA) chapter at the University of Maryland's Robert H. Smith School of Business returned from the International Collegiate AMA Conference with awards. Monisha Tripathi, terpAMA president, accepted the awards at the closing banquet in front of 1,300 students and faculty advisors from throughout the United States and neighboring countries. This year’s conference was held in New Orleans in March 2009.

On Wednesday, February 18, 2004, the American Marketing Association presented an extraordinary opportunity to learn about the challenges facing the retail industry firsthand from Frank Guzzetta, CEO and president of Hecht's.