Join us for your first UMD Smith class: Customer Lifetime Valuation! In this introductory virtual lecture, Professor Daniel McCarthy will present an exploration of customer lifetime value (CLV) — a powerful framework that goes beyond traditional metrics to drive smarter, customer-centric decisions across organizations. Using real-world cases like Blue Apron and HelloFresh, Professor McCarthy will illustrate how CLV uncovers the true value of customers, informs acquisition strategies, and reveals what it takes for companies to thrive in competitive markets.
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Welcome to the Smith School of Business! In this session, you will learn about the many opportunities to travel the world with the Smith School of Business! You will hear from students and staff about the exciting short-term and semester-long study abroad programs available to you at Smith.
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Welcome to the Smith School of Business! In this session we will dive into opportunities to enhance your Smith experience outside of the classroom. You will hear from students involved in a wide variety of leadership and cocurricular activities, clubs, student organizations, and more!
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Welcome to the Smith School of Business! In this session, you will have the opportunity to talk to current out-of-state students about their experience at the Smith School of Business and the University of Maryland.
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Welcome to the Smith School of Business! In this session, we will dive into the diverse major offerings at Smith. You will have the opportunity to hear from students and faculty in each of our majors, ask questions, and gain a deeper understanding of the opportunities at the Smith School of Business.
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