Broadcast Dates: Feb. 5, 2009, 7:30 p.m.; Feb. 8, 2009, 7:30 a.m.; Feb. 9, 2009, 4:30 a.m.
Big news for entrepreneurs: Don’t waste your time on a business plan.
In this edition of Smith Business Close-Upwith the University of Maryland’s Robert H. Smith School of Business, Dr. Brent Goldfarbtalks about his new research that finds the way a business plan is written has no bearing on whether a company receives funding.
Goldfarb, assistant professor of management and entrepreneurship, worked with David Kirsch, an associate professor in the same field at Smith, to study the business plans of more than 700 dot-com companies from the late-1990s to early-2000s boom period. Kirsch keeps records from dot-coms in his Business Plan Archive, a historical preservation project with the Library of Congress. They compared the companies’ business plans with venture capital funding decisions.
|
Smith Business Close-Up is co-produced by the Robert H. Smith School of Business and Maryland Public Television. The television segment focuses on the latest thinking in business management, and features in-depth interviews with Smith School faculty and other members of the school’s community of business leaders. Where to watch
|
WMPB-TV (Ch. 67), Baltimore Media Contact
Greg Muraski
Media Relations Manager
301-405-5283
301-892-0973 Mobile
gmuraski@umd.edu
About the University of Maryland's Robert H. Smith School of Business
The Robert H. Smith School of Business is an internationally recognized leader in management education and research. One of 12 colleges and schools at the University of Maryland, College Park, the Smith School offers undergraduate, full-time and flex MBA, executive MBA, online MBA, business master’s, PhD and executive education programs, as well as outreach services to the corporate community. The school offers its degree, custom and certification programs in learning locations in North America and Asia.