Thought Leadership
The lifeblood of a business school is its faculty, and at the University of Maryland's Robert H. Smith School of Business our faculty members are inspiring, supportive and world-class. We are attuned to a marketplace that values innovation, entrepreneurialism, analytical thinking and hard work. Our teaching and research equips students with the wisdom of business scholarship rooted in the experiential lessons of the marketplace.
February 13, 2025
A Guide For Using VR, AR Technology in Foreign Markets
Global businesses use AR and VR to engage consumers, but cultural differences impact success. Smith professor P.K. Kannan’s research finds foreign brands face challenges in South Korea’s XR market. Companies must tailor strategies, choose technology wisely, and build local brand communities.
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A Guide For Using VR, AR Technology in Foreign Markets
February 7, 2025
Blockchain Technology Could Bring Benefits to the Auditing Industry
Sean Cao, director of the Smith AI Initiative, has researched blockchain’s role in financial auditing for six years. His study, published in Management Science (2024), explores how permissioned blockchains enhance reporting integrity, reduce costs by 70%, and improve data privacy.
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Blockchain Technology Could Bring Benefits to the Auditing Industry
January 27, 2025
A New Model for Investors to Evaluate Equity Terms
Smith finance professor Serhiy Kozak and co-authors Stefano Giglio and Bryan Kelly developed a new asset pricing model to evaluate risky investments by predicting term structures of discount rates. Their model, validated with 45 years of data, excludes reliance on dividend strip data while…
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A New Model for Investors to Evaluate Equity Terms
January 17, 2025
For Professional Investment Fund Managers, “Going Long” is a Winning Strategy
Russ Wermers, Smith professor and director of Smith’s Center for Financial Policy, introduces the Holding Horizon (H-H) measure, linking mutual fund managers' long-term stock holdings to superior risk-adjusted returns. The research highlights that skilled long-horizon managers outperform, offering…
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For Professional Investment Fund Managers, “Going Long” is a Winning Strategy
January 6, 2025
Study Examines Economic Consequences for Pretrial-Detainee Households
Pretrial detention often imposes severe financial burdens on defendants and their households, increasing bankruptcy, foreclosure and insolvency rates, especially during housing downturns. Research by Pablo Slutzky, assistant professor of finance at the University of Maryland’s Smith School,…
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Study Examines Economic Consequences for Pretrial-Detainee Households
October 4, 2024
Why Man + Machine Adds Up to Better Stock Picks
New research from Sean Cao at the University of Maryland’s Smith School shows that AI and human stock analysts complement each other. AI excels in processing large data, while humans outperform in complex, intangible contexts. Combining both reduces errors and improves predictions.
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Why Man + Machine Adds Up to Better Stock Picks
October 4, 2024
Small Businesses Take Big Hit from Apple’s Privacy Regulation
Smith marketing professor Daniel McCarthy's research found that Apple's 2021 App Tracking Transparency (ATT) significantly impacted small direct-to-consumer businesses. ATT caused a 37% drop in ad click-through rates and up to a 60% revenue decline for smaller firms reliant on Facebook ads.
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Small Businesses Take Big Hit from Apple’s Privacy Regulation
September 17, 2024
Solving the Urban Air Mobility Problem
Smith professors Raghu Raghavan and Bruce Golden's research on Urban Air Mobility (UAM) explores routing and scheduling challenges for electric flying taxis. Their study addresses passenger demand, battery management, and real-world logistics, aiming to maximize transport efficiency in future smart…
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Solving the Urban Air Mobility Problem
September 13, 2024
How Passion Drives or Derails Team Innovation
New research by Hui Liao at the Smith School reveals that obsessive passion in teams can stifle innovation by hindering reflection and flexibility. In contrast, harmonious passion promotes team reflexivity and fosters greater innovation.
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How Passion Drives or Derails Team Innovation
September 11, 2024
Smith Experts Explain Google Antitrust Implications
Google faces major antitrust cases for monopolizing digital advertising and search. Research Professor Kislaya Prasad suggests that ending exclusive agreements could increase competition, while Associate Professor Bobby Zhou emphasizes breaking up business units like Google’s search could benefit…
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Smith Experts Explain Google Antitrust Implications