What are the major trends that will affect business and marketing in 2021?

Quibi seemed to have it made. Is it too late to right the ship on this short-form video startup?

It's the 17th annual Summer Reading List for Business Leaders – your summer reading guide as recommended by Maryland Smith's faculty experts.

Maryland Smith's Michel Wedel has helped produce the first known research that develops a model for editing trailers to produce short — and effective — promo clips.

It takes just a few seconds for a movie or series trailer to grab you – or to lose you. New model makes most of each second.

When it comes to booking a hotel, where to stay can be influenced by more than price. Two Smith School professors examine which hotel amenities are most likely to keep guest coming back.