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Join us for a webinar to learn more about the UMD Smith Part-Time Flex MBA and Online MBA programs.

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Join us for your first UMD Smith class: Customer Lifetime Valuation! In this introductory virtual lecture, Professor Daniel McCarthy will present an exploration of customer lifetime value (CLV) — a powerful framework that goes beyond traditional metrics to drive smarter, customer-centric decisions across organizations. Using real-world cases like Blue Apron and HelloFresh, Professor McCarthy will illustrate how CLV uncovers the true value of customers, informs acquisition strategies, and reveals what it takes for companies to thrive in competitive markets.

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Smith Draws Multiple ‘Best' Status Designations in US News Online Program Rankings

The University of Maryland's Robert H. Smith School of Business earned top rankings in U.S. News & World Report’s 2025 Best Online Programs, including No. 14 for Online MBA, with subcategory highlights in marketing (No. 6) and general management (No. 7).

Join us for a webinar to learn more about the UMD Smith Part-Time Flex MBA and Online MBA programs.

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Join us for a webinar to learn more about the UMD Smith Part-Time Flex MBA and Online MBA programs.

Date


Location

Contact

  • Tags

Join us for a webinar to learn more about the UMD Smith Part-Time Flex MBA and Online MBA programs.

Date


Location

Contact

  • Tags

Join us for a webinar to learn more about the UMD Smith Part-Time Flex MBA and Online MBA programs.

Date


Location

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  • Tags

Alumnus Credits Online MBA as “Instrumental” in His Professional Success

Thura K. Aung, MBA ’20, credits the Smith School’s Online MBA with equipping him for his journey from retail banking to Wealth Planner at Rockefeller’s Atlantic Group. The program’s flexibility, diverse cohort, and mentorship accelerated his career in financial planning.

Join us for a webinar to learn more about the UMD Smith Part-Time Flex MBA and Online MBA programs.

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