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Research into data analytics by marketing professors Michel Wedel and P.K. Kannan at the University of Maryland’s Robert H.
SMITH BRAIN TRUST – J.Crew is battling some choppy seas.
It's had 10 consecutive quarterly sales declines, two straight years of losses, and now the iconic, classic clothier is swimming in more than $2 billion in debt.
SMITH BRAIN TRUST – The BBC's "Doctor Who" series has long embraced the idea of change. It's been written into the script for years, with the timelord protagonist's biological ability for regeneration and new incarnations.
SMITH BRAIN TRUST – When a hot designer wants a blast of interest in a new product line, there's a single strategy that has recently risen to the top: The drop.
Research into managing consumer word-of-mouth communication by David Godes, professor and chair of the Marketing Department at the University of Maryland’s Robert H.
SMITH BRAIN TRUST – Amazon's Prime Day summer sale, now in its third year, is becoming something the e-commerce giant might not have intended. It's becoming a big day for its rivals.
SMITH BRAIN TRUST – It looks like Facebook has been sending friend requests to Hollywood.
The Journal of Service Research (JSR) has been ranked No. 4 of 121 journals for its impact on business research published in 2016. JSR is sponsored by the Center for Excellence in Service (CES) at the University of Maryland’s Robert H. Smith School of Business, in conjunction with Sage Publications.
The 2017 Frontiers in Service conference was held at the Gabelli School of Business, Fordham University, in New York, June 22-25, 2017. Frontiers in Service is sponsored by the Center for Excellence in Service at the University of Maryland’s Robert H. Smith School of Business, as well as the American Marketing Association, IBM, Informs, and the Journal of Creating Value.
SMITH BRAIN TRUST – For Blue Apron, Amazon's blockbuster deal to acquire Whole Foods couldn't have come at a worse time, says Jie Zhang, marketing professor at the University of Maryland's Robert H. Smith School of Business.