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Smith Brain Trust

Why Cuba Is Tripling Its Main Cruise Terminal

Cuba will triple its cruise ship berths at the Old Havana port by 2024. If the news seems surprising, following U.S. travel restrictions to Cuba, it shouldn't, Smith School professor Kislaya Prasad says.

Smith Research

Why It Pays to Win B2B Design Awards

A design award signals quality and boosts business-to-consumer sales. The payoffs are less obvious in business-to-business markets. But new Smith School research shows the economic value.

Smith Brain Trust

International House Of Confusion

When IHOP announced a temporary name change to IHOb this week, the jeers came quickly on social media. Yes, it was a gimmick. But was it a success? Marketing professors weigh in

Smith Brain Trust

Why the AT&T-Time Warner Decision Is Good News for CVS

A federal judge's decision to allow AT&T's bid for Time Warner to proceed may set the stage for a slew of future so-called vertical megamergers.

Smith Brain Trust

Yes, You’re Excited About the World Cup

Not excited about the World Cup? Just wait eight years. 

Smith Brain Trust

The Best (and Worst) Ways To Sign an Email

Experts from the University of Maryland's Robert H. Smith School of Business expose the best and worst ways to close a professional email.

Smith Research

An Upside To Having Busy Board Members

"Multiple directorships may enhance firm performance through board connections, but may also hinder firm performance through time constraints," the authors write.

Smith Brain Trust

Summertime, But Dressing Isn’t Easy

Standing in front of the closet figuring out what to wear in the morning doesn't get any easier just because it's summer. If anything, it's harder.

Smith Brain Trust

Your Business School Summer Reading List

The Smith School proudly presents its 15th annual Summer Reading List for Business Leaders, as recommended by faculty members. The 2018 edition covers everything from blind spots in statistics to the science of having a good day at the office.

Smith Brain Trust

Even More at Stake for Brands in the Hashtag Era

Companies called out by hashtag movements like #BoycottStarbucks face not just a potential loss of revenue, but also a rising likelihood that customers will go out of their way to lie, cheat and steal from them.

Smith Brain Trust

Parties Should Hit the Ground to Win Midterm Elections

Success in this year's midterm elections will come down to each party's ability to fire up its base to head to the polls to vote.

Smith Brain Trust

Saks Fifth Avenue Gets a Risky Makeover

Struggling to compete with Sephora and the omni-threat of Amazon.com, Saks Fifth Avenue is making changes, and some analysts remain skeptical. Smith School professor Jie Zhang is more optimistic.

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