SMITH BRAIN TRUST — Say you're a hotel manager trying to decide whether to build a pool: Will the additional reservations you bring in from that amenity offset the cost of construction and maintenance? Or say you offer free bottled water to all guests. If you stopped doing so, would you save money in the long run?

SMITH BRAIN TRUST — Online services such as OpenTable make it easy for consumers to make restaurant reservations — and not show up. But higher-end restaurants are countering this, and the trend is global:

SMITH BRAIN TRUST — Consumers in the on-demand economy don’t have to wait for what they want. They can go online, order a product or service, and then wait for it to arrive within minutes or hours. The National Technology Readiness Survey, authored by fellows of the Center for Excellence in Service at the University of Maryland’s Robert H. Smith School of Business, has measured U.S.

The results of the latest National Technology Readiness Survey (NTRS), which shows the on-demand economy continuing to flourish, were featured in the April 14, 2016 Harvard Business Review. The on-demand economy is driven by companies with technology platforms that allow them to cater to consumer needs by immediately providing goods and services. Examples include established companies, such as eBay and Etsy, and recent startups, such as Uber and Airbnb.

The Center for Excellence in Service at the University of Maryland's Robert H. Smith School of Business is proud to announce the Smith Hospitality Business Fellows (HBF) program. The HBF is the newest addition to the Smith School’s portfolio of undergraduate business fellows programs. Students in the Hospitality Business Fellows program will learn strategic tools and analytical skills they need to succeed as business leaders.

High-performing marketing managers from four global firms met at the University of Maryland’s Robert H. Smith School of Business for Cohort Three of the Professional Services Leadership Initiative (PSLI).

Congratulations to the following faculty and PhD alumni from the marketing department at the University of Maryland's Robert H. Smith School of Business: Finalist, 2015 Marketing Science Long-Term Impact Award 

High-performing marketing managers from four global firms met at the University of Maryland’s Robert H. Smith School of Business as part of Cohort Two of the Professional Services Leadership Initiative (PSLI). This two-session program is organized by the Center for Excellence in Service and the Office of Executive Programs at Smith. 

COLLEGE PARK, Md. (March 26, 2015) — Working professionals with an interest in the Washington, D.C., region have a new source for bite-sized business insights, delivered weekly to their inboxes from the University of Maryland’s Robert H. Smith School of Business. Smith Brain Trust, published every Thursday, will provide commentary on the latest mergers, marketing campaigns, policy debates, investment news and business research — drawing upon the broad knowledge of the school’s faculty.

Roland Rust, active with research and academic institutions in England and the Netherlands, is one of two people this year to be elected a Fellow of the European Marketing Academy (EMAC).