Thought Leadership

The lifeblood of a business school is its faculty, and at the University of Maryland's Robert H. Smith School of Business our faculty members are inspiring, supportive and world-class. We are attuned to a marketplace that values innovation, entrepreneurialism, analytical thinking and hard work. Our teaching and research equips students with the wisdom of business scholarship rooted in the experiential lessons of the marketplace.

January 21, 2021

Who Wins With Sponsored Content Advertising?

Media platforms fiercely competing with other outlets for ad dollars should be cautious when evaluating the profitability of this new ad format, finds new research.

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January 20, 2021

Job Seeking? How to Have an A+ Reference

Job hunting is never easy. But with a little help from others, it can be. Here's what you should know when reaching out to members of your network for a job reference.

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January 20, 2021

Are We There Yet: What Happened to the Driverless Revolution?

Just a few years ago, the driverless car revolution seemed inevitable. But time passed and drivers are no closer than they were then to sitting in fully driverless vehicles. Maryland Smith's David Kirsch shares the roadmap for what happened to the driverless car dream and where it's going.

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January 13, 2021

Why Did Stocks Surge After the Capitol Violence?

Markets abhor uncertainty. So why were investors buying stocks after a day of violence and chaos at the U.S. Capitol?

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January 13, 2021

Why Brands Are Rethinking Their Political Giving

Several corporations say they're halting or suspending donations to the 147 lawmakers who voted against certifying the election.

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January 8, 2021

Are Your Colleagues Influencing Your Investment Decisions?

When and how employees choose to participate their company's employee stock purchase plans might depend on what their colleagues do.

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January 8, 2021

The Trends That Will Shape Marketing in 2021

What are the major trends that will affect business and marketing in 2021?

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January 8, 2021

Americans Are Moving Less, And Not Because of COVID

It's a trend that's decades in the making. Americans aren't changing jobs as much as they used to.

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January 6, 2021

Q&A: What’s Next, After Europe’s Deal With China?

The European Union and China have a new trade deal. What are the impliations of the agreement, including for the United States?

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January 5, 2021

How Sellers Can Better Understand Demand

For B2B sellers, knowing how much the buyer is willing to pay is difficult. New research from Maryland Smith is helping to figure it out.

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