Smith Research

New award-winning research explains how consumers use online reviews and how marketers can make the most of them.

New research finds employee moods have a lot to do with a company's philanthropic efforts.

When it comes to empowering a team to do their best work, you don’t want a narcissist at the helm, finds new research.

Big regulatory shifts and advancing technology in healthcare call for big shifts in healthcare marketing, where creating value for patients is paramount, say researchers at Maryland Smith’s Center for Health Information and Decision Systems.

New research finds hiring managers are biased against job candidates who reveal interest in things like pay and benefits, not just the work itself. But being motivated by both is better for organizations and employees.

You'd think the world’s major multinational, publicly traded firms might have an advantage across the developing world over privately owned rivals. Not so, according to new research. And the reason why is a bit surprising.

Teams thrive when they leverage deeper-level diversity in the viewpoints of their members. Here’s how to do it.

Research finds no advantage, just superior skills for institutional investors when it comes to reading and reacting to news with stock trades.

That return-to-work dread that puts people in bad moods – and has been documented to drag down productivity and impact financial markets – also wreaks havoc on the efficiency of moving goods from one place to another on Mondays.

A new study shows that large pay gaps among R&D professionals at the same job level within an organization can stifle exploratory innovation — the kind that leads to U.S. patent filings.