Maryland Smith Research

Maryland Smith's Michel Wedel has helped produce the first known research that develops a model for editing trailers to produce short — and effective — promo clips.

Studying landmark guidelines for the use of coronary stents, researchers explore how quickly physicians respond to and apply new information in their line of work.

“You need to be above the market, because the moment everyone has the same thing, employees think they can always go out and look for another job," the researchers explain.

Input from independent board members helps companies stay ahead of new entry threats in the fast-paced world of technology, Maryland Smith research shows.

Nobody likes to feel trapped. But employees benefit in some ways when two factors combine to pin them in place, making it harder for them to exit their organizations with valuable knowledge.

Think your boss is a jerk because he or she treated you unfairly? New Maryland Smith research reveals that having too much to do can affect a manager's ability to be fair.

Western-based managers who feel out of sync with their teams might need a new word in their vocabulary. Maryland Smith professor Hui Liao examines the Chinese construct of moqi.

A design award signals quality and boosts business-to-consumer sales. The payoffs are less obvious in business-to-business markets. But new Smith School research shows the economic value.

"Multiple directorships may enhance firm performance through board connections, but may also hinder firm performance through time constraints," the authors write.

Setting prices for trendy items requires guesswork — unless you’re clairvoyant. For everyone else, professor Zhi-Long Chen has a dynamic model.