Smith Research

It’s a tale as old as time – David vs Goliath. And this classic underdog story illustrates pioneers of the global mobile money industry as well, according to new research from Maryland Smith.

Companies are always looking for ways to get teams to innovate more and find creative answers to problems.

A groundbreaking study from Maryland Smith’s Center for Health Information and Decisions Systems is the first to examine how reciprocity could be used as a motivator to influence behaviors.

For more than a year, many of us have been working remotely as part of a dispersed team. But how efficient are those teams? New research from Maryland Smith’s David M.

In the 1980s, Atari ruled the video game universe. Game developers flocked to the pioneering platform, churning out new titles. But most games developed for Atari were not Pac-Man-level quality, and that ultimately led to the platform’s demise.

A new machine-learning algorithm can sort through social media posts to truly understand how consumers see brands.

New research uses AI-based text analysis tool to track how a brand’s reputation rises or falls, moment by moment, on brand-related events.

When a team experiences any big disruption, having an environment where people feel welcome to speak up can help everyone to process shocks and to recover, finds new research.

New research has a message for app developers: Don’t rule out introducing a paid app just because it seems like the industry is swamped by free ones.

When organizations want to make lasting changes, they should use peer pressure, finds new research.