Marketing Faculty

Our faculty expertise ranges from understanding consumers to understanding markets and firm behavior, encompassing marketing analytics, artificial intelligence, customer equity and service productivity, digital markets and digital content, mobile marketing, social networks, goals and emotions, variety-seeking, agent-based models, pricing, social influence, and eye-tracking research.

Michael Trusov

Michael Trusov

  • Dean’s Professor of Digital Marketing and Analytics
Marketing
AI Faculty

Contact

3463 Van Munching Hall
Michel Wedel

Michel Wedel

  • Distinguished University Professor
  • PepsiCo Chair in Consumer Science
Marketing
AI Faculty

Contact

3303 Van Munching Hall
Idil Yaveroglu

Idil Yaveroglu

  • Associate Clinical Professor
  • DBA Program Faculty Coordinator, Marketing
Marketing

Contact

3306 Van Munching Hall
Jie Zhang

Jie Zhang

  • Dean’s Professor of Marketing
  • Harvey Sanders Fellow of Retail Management
  • PhD Program Faculty Coordinator
Marketing
Social Impact

Contact

3311 Van Munching Hall
Bo "Bobby" Zhou

Bo "Bobby" Zhou

  • Associate Professor
Marketing
AI Faculty

Contact

3461 Van Munching Hall
Thomas V. Greer

Thomas V. Greer

  • Professor Emeritus
Marketing

Contact

Robert Krapfel

Robert Krapfel

  • Associate Professor Emeritus
Marketing
William G. Nickels

William G. Nickels

  • Professor Emeritus
Marketing

Contact

3352 Van Munching Hall
Janet Wagner

Janet Wagner

  • Associate Professor Emerita
Marketing

Contact

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